SEO Consultants Canberra
Is your website just gathering dust in the internet cobwebs? Hire a local Canberra SEO Consultant to optimise your website!
Search Engine Optimisation will turn your website into a sales machine that works for your business as hard as you do.
Be found online and attract the right customers with our organic search consulting services. You might even find that the SEO consultancy pays for itself.
SEO Consultants Canberra
How can we help you?
Website Audit Service
The groundwork to supercharge your website
50% off with any content package
free with any website build
SEO Website Audit Service will establish your baseline performance and provide you with an SEO Action Plan for website redesign and improvements.
Includes initial setup of Google Analytics and Google Search Console integration, if needed.
SEO website content packages
Website content to attract your perfect customers
Search Engine Optimisation and content creation packages that implement the website structure planned with the SEO Website Audit Service.
Stay high in Google search results by updating existing content and providing new content relevant to the topics that match your website goals and your customers’ needs.
We are an organic SEO studio
What do you do when you are looking for a new service or product?
The chances are, same as millions of others, you are using your mobile phone or computer to find what you need.
Likely, same as 90% of others, you will choose the service or product that is shown on the first page of search results.
So what can an organic SEO studio do for your business and your website?
Imagine being the business that pops up on Google when people search for the products or services that you offer. You can pay for advertising to show up on the first page temporarily. Stop paying and your website disappears.
We can help you optimise your website to show up on the front pages organically.
That means your website is filled with relevant and interesting content, that your customers search for. When Google and other search engines index your website, they see quality content that they are happy to promote as the most valuable search result to their audience.
Your website will keep ranking long after you have stopped paying us.
The win-win outcome of working with an organic SEO consultant:
Happy customers find the perfect solution for their problems in your services.
Your business finds an ongoing stream of pre-qualified customers online and is getting more sales and growing.
The bonus of working with an organic SEO consultant:
Your website is there attracting the perfect customers for you 24 hours a day, 7 days a week.
You will not find a cheaper salesman. In fact, you will likely find that the SEO consultancy pays for itself in a few months’ time with an increase in sales.
As your website is found and attracts more paying customers, the investment in an organic SEO consultant pays for itself.
Hire SEO Consultant
As expert SEO consultants, we can take your website from being an online business card, that is only found when you give the address to people, to a front-page advertisement, that is there 24/7 promoting your business to millions of online customers.
What do you get from our SEO Consultancy service?
At the core of Search Engine Optimisation consultation is an SEO Website Audit Service. We custom-tailor the SEO consultation to your specific needs, to optimise your website for the products and services you want to promote the most.
We take time to understand your business goals and reflect them in your website to maximise your return on investment in our SEO Consultancy services.
The main outcome of the Website Audit Service is a detailed website blueprint plan with the optimal page structure, categories and best keywords for your most valuable products.
This gives you a valuable road map for a new website design, improvements or even a full website redesign of your existing website.
With the SEO website blueprint, you can start updating and restructuring your website yourself.
Alternatively, take advantage of our SEO website content packages and let us grow your website for you, updating or writing new content.
Or stay completely hands-off with our full website redesign package. You will appreciate having the extra time to focus on your business and deliver the services to your many new online customers.
SEO Website Audit Service
The foundation to supercharge your website
50% off with any content package
free with any website build
AUDIT + 10 TOPICS PLANNED
A CUSTOMISED COMPLETE WEBSITE BLUEPRINT
FOR A WEBSITE WITH 10 CONTENT PAGES
SEO Audit will establish your baseline performance and provide you with a valuable website blueprint for website redesign and improvements.
Included in the Website Audit Service are all of the following:
- business analysis – your business goals, products and services to promote
- website analysis – understand what works and what does not
- competition analysis – what can we learn?
- performance baselining – how does your website perform now?
- Google Analytics and Search Console integration (if needed)
- content structure for up to 10 topics – page titles + sub-headlines, with wording optimised for both your target customers and search engines
- optimised website structure blueprint – main topics and categories
SEO website content packages
How fast do you want to grow?
An important part of your website staying high in Google search results is providing up-to-date and relevant content and articles focused on the topics that match your website goals and your customers’ needs.
We offer ongoing Search Engine Optimisation maintenance and content creation packages that complement the website structure plan built from the SEO website audit service.
Grow
Grow your online presence
2 new pages per month created
or
4 existing pages updated
Rise
Rise above your competition
3 new pages per month created
or
6 existing pages updated
Scale
Scale your business fast
5 new pages per month created
or
10 existing pages updated
While we do not require any long-term commitments for SEO services from you, we suggest you plan to keep adding content for 6-12 months.
Why do we suggest you commit for 6+ months? SEO takes time. On a local website, such as most small business websites targeting specific town or small service area, any website changes can take 6-12 months before the results are noticed by Google.
That is also why we suggest you commit to a smaller SEO package for a longer time, rather than going large for a shorter period.
You will get better results by updating one page per month for 6 months to updating 6 pages in one go.
Customised SEO packages to suit your budget and ambition
We offer SEO website content packages for any online ambition. The packages listed here are examples of what is included at each price point. Each website package will be fine-tuned and customised to your specific needs.
Create new content or update existing
Each website content package includes new content creation, either as a new page or an update and expansion of existing pages, to improve the chances of the web page ranking in search results.
SEO Monitoring and tuning
All content packages include ongoing monitoring of targeted keywords and their position in the Google search results, plus ongoing tuning and testing to improve the ranking of the pages in the search results.
Build SEO Package
Improve your website SEO on a budget
1,200 WORDS | 2 IMAGES
1 NEW PAGE CREATED OR
2 EXISTING PAGES UPDATED
This is our starter package for slow but steady growth.
If you are on a budget, this is the perfect package to improve your website over a period of time.
Included in the Build SEO Package are all of the following:
- business and website analysis
- performance baselining
- keyword research for the articles/topic – up to 2 main keywords + sub-headlines
- up to 1200 words of new content written – 1 new page up to 1200 words or 2 existing pages updated with up to 600 words of additional content each
- content structure and wording optimised for both your target customers and search engines for any page in scope
- 2 stock images included, optimised for web and search – 1 image per updated article or up to 2 images per new article
- Setup page redirects if required
- Ongoing monitoring with regular monthly reports
Grow SEO Package
Grow your online presence
2,400 WORDS | 4 IMAGES
2 NEW PAGES CREATED OR
4 EXISTING PAGES UPDATED
Double your content creation efforts.
Perfect as a content refresh website renovation for a site with 20+ pages, or to grow your new site.
Included in the Build SEO Package are all of the following:
- business and website analysis
- performance baselining
- keyword research for the articles/topic – up to 4 main keywords + sub-headlines
- up to 2400 words of new content written – 2 new pages up to 1200 words or 4 existing pages updated with up to 600 words of additional content each
- content structure and wording optimised for both your target customers and search engines for any page in scope
- 4 stock images included, optimised for web and search – 1 image per updated page or up to 2 images per new page
- Setup page redirects if required
- Ongoing monitoring with regular monthly reports
Rise SEO Package
Rise above your competition
3,600 WORDS | 6 IMAGES
3 NEW PAGES CREATED OR
6 EXISTING PAGES UPDATED
Grow by 3 articles per month or renovate your site with 6 existing pages per month refreshed.
Perfect as a content refresh website renovation for a site with 30+ pages, or to grow your new site.
Included in the Build SEO Package are all of the following:
- business and website analysis
- performance baselining
- keyword research for the articles/topic – up to 6 main keywords + sub-headlines
- up to 3,600 words of new content written – 3 new pages up to 1,200 words each or 6 existing pages updated with up to 600 words of additional content each
- content structure and wording optimised for both your target customers and search engines for any page in scope
- 6 stock images included, optimised for web and search – 1 image per updated article or up to 2 images per new article
- Setup page redirects if required
- Ongoing monitoring with regular monthly reports
Scale SEO Package
Scale your business fast
6,000 WORDS | 12 IMAGES
5 NEW PAGES CREATED OR
10 EXISTING PAGES UPDATED
Grow by 5 new articles per month or renovate your site with 10 existing pages per month refreshed.
Perfect as a content refresh website renovation for larger sites with 50+ pages or to grow a new site in a highly competitive niche.
Included in the Build SEO Package are all of the following:
- business and website analysis
- performance baselining
- keyword research for the articles/topic – up to 12 main keywords + sub-headlines
- up to 6,000 words of new content written – 5 new pages up to 1,200 words each or 10 existing pages updated with up to 600 words of additional content each
- content structure and wording optimised for both your target customers and search engines for any page in scope
- 12 stock images included, optimised for web and search – 1 image per updated article or up to 2 images per new article
- Setup page redirects if required
- Ongoing monitoring with regular monthly reports
Search Engine Optimisation Services
Everything to rank your website in searches and bring more online customers
To deliver on the simple promise of attracting new customers to your business through your website, our SEO services include all of the following:
Business and website audit service
No two businesses are the same. To offer a personalised solution tailored specifically to your needs, we start with an audit and analysis:
- an audit of your business offerings to understand what are the most valuable products or services to promote
- an audit of your current marketing strategies to understand the ways you attract customers to your business
- audit of your competition – there is always something to learn
- your website analysis – we learn what works, so we can keep it and what does not, so we can change and improve it
Initial setup and performance baselining
If your website does not integrate with Google Analytics and Search Console yet, we will install it.
This allows us to establish the baseline performance – to understand how many people visit your website, what pages are being visited the most and how people search for your website.
Keyword research
We will find the best words and phrases relevant to your business that people use to search for the products or services that you offer.
This is one of the main “magic” ingredients. We find the words with a high enough search volume – to attract as many customers as possible. But the words cannot be too competitive – to be able to rank high in the search results within a reasonable time with a sensible effort.
Website and page content structure
Once we have done the keyword research, we develop the content structure for your website. We determine what are your main topics, categories and subcategories. For the individual pages, we suggest the main headline and subheadings and topics to focus on.
Website audit report
We will provide you with the results of the website audit, keyword research and website structure design in a detailed report, that will give you actionable tips for the improvement of your website.
Should you choose to take advantage of our website content packages, we will use the website audit report as a blueprint for the actual content creation.
Website content – text and pictures
This is where we write good copy on the topic relevant to your product or service, using the keyword research done. Depending on the results of the audit and the competitiveness of your niche or topic, we will update your existing articles or add pages with new content.
All our content packages also include stock images, if you do not have any relevant pictures. Optionally, if your business is in the Canberra region, we can organise a professional photographer to take pictures of your actual business or products for a more personalised and relevant website.
Website redirects
If you had an existing web page that was getting organic traffic, and we have agreed with you to change the URL to a more relevant word or phrase, we will set up a 301 URL redirect. This will help maintain your existing page ranking.
Ongoing monitoring
Unlike traditional offline marketing, tracking the performance of your efforts and investments is easy online. We will monitor and measure the outcome of any SEO optimisations and changes we do using the Google Analytics installed at the start and send you a monthly report.
This gives you hard data to measure the impact of your investments. Improved ranking of your pages and the increasing number of visitors is a good indicator and prediction of when the extra sales start coming in.
Frequently asked questions
What is SEO?
SEO is an acronym that stands for Search Engine Optimisation. SEO is an online marketing strategy that makes sure your customers will find your website online. It includes a variety of techniques to get your website noticed in search engines like Google or Bing and get them to recommend your web pages to online customers when they search for products or services relevant to your business.
In reality, Website SEO is as much a science as it is an art. It is about finding the right mix of search terms, or phrases, that are relevant to your business. Those phrases need to have a high enough search volume to bring enough customers to your site. On the other hand, they cannot be too competitive to have a chance of ranking high in Google’s search results.
What is SEO website design?
SEO website design is a mix of content and technical website optimisations to improve your website’s search engine ranking.
Once you find the perfect keyword phrases for your business, you need to optimise the content of your site – texts, images, headings – to rank your site in the search results for those terms.
You also need to structure the content on your website so it is easy to navigate. Your efforts will be wasted if it is not easy for your customers to make the purchase or give you a call.
Since Google does not like slow sites or sites that are not readable on mobile either, you also need to optimise your site for speed – to meet the Google core vitals – and design them to be mobile responsive – so your website folds nicely on small screens.
What are website SEO services?
SEO services are a set of services to get your business found online by your perfect customers looking for the services you offer.
- Local SEO strategies target the customers within your service area.
- An audit of your business and marketing strategies highlights strengths and opportunities.
- Keyword research identifies the best phrases that people use to search online for your services or products.
- Optimisation of web structure and content makes it easy for your customers to discover your offer and encourages them to take action.
Website SEO services are an ongoing process of fine-tuning your existing site content and adding new relevant content to improve your website ranking in the search results. The higher your website ranks in Google results, the more likely customers are to click through to see your offer.
An important part of SEO services is ongoing monitoring of the results, rankings and search terms people use to find your business. Check out our SEO Website Packages to see what is included.